How Elon Musk Generated So Much Buzz With a $0 Marketing Budget?
What Can We Learn From Tesla’s Marketing Strategy?
4 min readJan 7, 2021
You might not have known that the world’s most valuable car company has a $0 marketing budget. For a while, Elon Musk has been saying that Tesla does not advertise or pay for endorsements. Because of advertising costs, consumers will pay more than its actual value for…
